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The Rise and Fall of the Broadway Musical
Mark N. Grant
 

Published 2004
365 Pages
11 pages of illustrations
Index, bibliography and endnotes
Northeastern University Press
Boston
List price $40.00

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Opinions! Mark Grant has a string of strong opinions about the history and the present of the Broadway musical and he's not shy about setting them out complete with well-documented, well-reasoned arguments. While not all of the arguments are compelling, every one of them is thought provoking and informative. Together, they constitute a unique opportunity to learn not just the chronology of the rise of popular musical theater from mere entertainment to the status of an art, but the contributing factors that made that rise possible. In this portion of the narrative, Grant's book is a major advance in the literature on his subject, providing a lucid explanation of the role of each contributing feature. He tries, then, to do the same with what he sees as the appalling decline from art form to commercial tourist trap. This side of his argument, while still stimulating and filled with interesting examples and food for thought, suffers from a failure to admit that change might have positive as well as negative aspects.   

Contents: The history of the Broadway musical from its roots preceding 1866's The Black Crook is explained in terms of innovations in book, lyrics, music, direction, choreography and technology. In "How Changes in Singing Forged and Felled the Show Tune" Grant discusses the state of vocal art before the invention of the microphone and the changes that device wrought. Another chapter covers the evolution of the role of the book, the lyrics and the music in musicals. A chapter on the impact of rock music's structure on story-telling musicals explains his feeling that "The Rock Groove Decomposed the Musical." A technically fascinating discussion of amplification's impact covers both the impact on vocal performances and on the orchestral accompaniment. Finally, Grant assesses the result of the rise of the director/choreographer vis-à-vis the writer/composer.

The book is a fascinating read and its structure makes it easy to follow Grant's roadmap. The fact that the chapters are called "Act I" "Act II" etc, and sections are "Scenes" may be too cute by half, but they and their subtitles work well to tell you why a specific phenomenon is being discussed and where he's headed with his major points. Each chapter (or "Act") has an introduction that clearly summarizes the reasoning and then he proceeds to fill in the details and the logic. It is both an effective form of argument and a convenient layout since the reader can check back to find a specific point with little difficulty. His examples are usually fascinating on their face and collectively they amount to a quick course in Broadway history.

Discussions of the changes in vocal techniques from the "legitimate voice" of opera through crooning (think Bing Crosby), belting (Ethel Merman) and sing-speaking (think of Rex Harrison in My Fair Lady or Robert Preston in The Music Man) not only describe the evolution of vocal styles but cover the impact of those changes on the songs being written for the stage. Grant also walks the reader through the evolution of song structure from the march tempo driven scores of early operetta through the two-step to the foxtrot with a superb explanation of why that evolution allowed lyrics to be more creative and carry more impact in story-telling, a key factor in making plot-driven musicals work. Also superb is Grant's treatment of the development of amplification and its impact on performance and accompaniment styles.

Having so cogently assayed the "rise," the book frustrates a bit with its treatment of the "fall" of the Broadway Musical. Grant explains the impact of factors which have caused the musical to change since the end of its golden age (roughly 1966) but he seems to see all the developments since then as declines, ignoring the possibility that good things may yet come from the unfamiliar.  An epilogue-like section titled "The Age of McMusical: Vaudeville Redux" Grant indulges in his greatest leap of pessimism. It is a troubling section precisely because it is so in tune with what has become conventional wisdom that the American musical theater is in need of some sort of life support system. He stops short of calling for euthanasia but surely leaves little room for hope of recovery. But hindsight is always clearer than foresight and he ignores some significant developments such as the spread of musical theater initiatives off the island of Manhattan, the experimentation in form that strikes gold on rare occasions, and the continued emergence of new talent who will take the art to its next level, whatever that might be. His cover illustration which juxtaposes Joan Roberts in the 1943 Oklahoma! with Boy George in 2003's Taboo is a case in point. Oklahoma! was a tremendous hit and one of the undeniable high water marks in the history of musical theater. Taboo was neither a hit (closing at a loss after a mere 100 performances) nor a groundbreaking trend setter (at least there is no indication anyone is trying to follow its lead). In the book, Grant identifies a lot of dross in the current offerings in the big commercial Broadway houses, but seems to ignore the fact that although the great masterpieces of the past were the brightest spots of their times, those times had their share of dross as well. Whether you share his pessimism or hold on to some form of optimism, this book will give you a much better understanding of where the art form came from and what gave it the chance to become what it did.